7. Nina Kovner, @passionsqaured, on Your Brand

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Brand vs Branding and More

Gordon Miller

Jan 28, 2023

A renowned coach, marketer, and thought leader in social and digital media, Nina Kovner, Passion Squared CEO, gives us a 15-minute master class on the fundamentals related to 'brand' and 'branding' -two words too often used interchangeably... in error. Today perhaps more than ever before, the essence of who we are and we show up (as businesses, professionals, or as humans) matters to those we connect with day-to-day. And just as education matters in your craft, so does it matter in raising the bar on your marketing game. Listen in for more.

Social Beauty Makers

Each week, longtime pro beauty executive Gordon Miller brings insights and inspiration to you - by way of 2 fast-paced 15-minute episodes. Sundays feature 1-on-1 conversations around one big idea with industry "masters" - a group of mindful (and often iconic!) professionals with unique insights into a variety of important topics. Wednesdays feature Gordon solo for a curated version of what he sees and hears in our larger world that is relevant to salons, pros, and brands. As Gordon likes to say "the pro beauty industry is a mirror image of our larger world" - and this is our 15-minute weekly effort to share what that might mean for your today....and tomorrow.